{"id":6372,"date":"2024-10-12T11:19:38","date_gmt":"2024-10-12T14:19:38","guid":{"rendered":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/?p=6372"},"modified":"2024-10-12T11:19:39","modified_gmt":"2024-10-12T14:19:39","slug":"visa-e-sicoob-se-unem-a-red-bull-para-acoes-exclusivas-no-gp-de-sao-paulo","status":"publish","type":"post","link":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/visa-e-sicoob-se-unem-a-red-bull-para-acoes-exclusivas-no-gp-de-sao-paulo\/","title":{"rendered":"Visa e Sicoob se unem \u00e0 Red Bull para a\u00e7\u00f5es exclusivas no GP de S\u00e3o Paulo"},"content":{"rendered":"\n<p>A combina\u00e7\u00e3o de esporte e neg\u00f3cios sempre traz grandes resultados, e a parceria entre a <strong>Visa<\/strong>, a cooperativa <strong>Sicoob<\/strong> e a equipe <strong>Red Bull<\/strong> na F\u00f3rmula 1 n\u00e3o \u00e9 diferente. Durante o t\u00e3o esperado Grande Pr\u00eamio de S\u00e3o Paulo, que ser\u00e1 realizado no ic\u00f4nico aut\u00f3dromo de Interlagos, essa uni\u00e3o promete aumentar a exposi\u00e7\u00e3o das marcas e trazer novos benef\u00edcios ao p\u00fablico. <\/p>\n\n\n\n<p>A presen\u00e7a do logo do Sicoob nos carros e uniformes da equipe Visa Cash App Red Bull \u00e9 apenas o come\u00e7o de uma a\u00e7\u00e3o que visa n\u00e3o s\u00f3 envolver os f\u00e3s de automobilismo, mas tamb\u00e9m expandir o alcance dessas empresas em mercados estrat\u00e9gicos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A Parceria Estrat\u00e9gica entre Visa e Sicoob<\/h2>\n\n\n\n<p>Essa parceria tem um objetivo claro: <strong>alavancar a visibilidade das marcas<\/strong> em um dos maiores eventos esportivos do mundo. A inclus\u00e3o do logo do Sicoob nos carros de alta performance da <strong>Visa Cash App Red Bull<\/strong>, junto aos uniformes dos pilotos, eleva a exposi\u00e7\u00e3o da marca em uma plataforma global. <\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DAYtY1FtSFP\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DAYtY1FtSFP\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Ver essa foto no Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DAYtY1FtSFP\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Uma publica\u00e7\u00e3o compartilhada por Daniel Ricciardo (@danielricciardo)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p>Ali\u00e1s, al\u00e9m de impulsionar a imagem das empresas, esse movimento tamb\u00e9m proporciona <strong>benef\u00edcios diretos aos clientes do Sicoob<\/strong>, com a possibilidade de futuras ativa\u00e7\u00f5es promocionais e campanhas relacionadas ao universo da F\u00f3rmula 1.<\/p>\n\n\n\n<div class=\"wp-block-wp-quads-adds\">[quads id=2]<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Mudan\u00e7a de Pilotos e Impacto no Evento<\/h2>\n\n\n\n<p>Com a recente sa\u00edda de Daniel Ricciardo, a equipe que representar\u00e1 a <strong>Visa Cash App Red Bull<\/strong> em S\u00e3o Paulo ter\u00e1 como pilotos <strong>Yuki Tsunoda<\/strong> e <strong>Liam Lawson<\/strong>, dois nomes que v\u00eam ganhando destaque no cen\u00e1rio da F\u00f3rmula 1. A mudan\u00e7a n\u00e3o interfere no impacto da parceria entre as marcas, mas fortalece a presen\u00e7a do time nas pistas brasileiras. <\/p>\n\n\n\n<p>Segundo representantes do marketing da <strong>Visa no Brasil<\/strong>, a expectativa \u00e9 que essa parceria aumente consideravelmente a visibilidade internacional das duas marcas. A F\u00f3rmula 1, sendo uma das modalidades esportivas mais assistidas do planeta, \u00e9 uma plataforma perfeita para mostrar o comprometimento da Visa e do Sicoob em investir em novas formas de engajar o p\u00fablico.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A combina\u00e7\u00e3o de esporte e neg\u00f3cios sempre traz grandes resultados, e a parceria entre a Visa, a cooperativa Sicoob e a equipe Red Bull na F\u00f3rmula 1 n\u00e3o \u00e9 diferente. Durante o t\u00e3o esperado Grande Pr\u00eamio de S\u00e3o Paulo, que ser\u00e1 realizado no ic\u00f4nico aut\u00f3dromo de Interlagos, essa uni\u00e3o promete aumentar a exposi\u00e7\u00e3o das marcas [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":6373,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70],"tags":[],"class_list":["post-6372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/posts\/6372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/comments?post=6372"}],"version-history":[{"count":1,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/posts\/6372\/revisions"}],"predecessor-version":[{"id":6374,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/posts\/6372\/revisions\/6374"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/media\/6373"}],"wp:attachment":[{"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/media?parent=6372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/categories?post=6372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ellasmagazine.com.br\/ellasnovolante\/wp-json\/wp\/v2\/tags?post=6372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}